Ekonomi & Pembangunan Vol 12 No 1 Januari-Juni 2018
PERSEPSI KEPUASAN MASYARAKAT TERHADAP BBM PERTALITE DI KECAMATAN ARGA MAKMUR Dewi Aprida hdmiyafah@gmail.com Fakultas Ekonomi Universitas Ratu Samban Bengkulu Utara ABSTRACT Perception of society satisfaction to consume goods and services is influenced by many aspects such as availability, quality, price, and the benefit consuming goods and services, etc. Th e research has described the level of many aspects that affecting society satisfaction to consume Pertalite gas. Likert scale used in this research as the method . The result showed that in this research the percentage of society satisfaction to consume Perta l ite gas only get percentage equal to 57,77% , this value has indicate d that society satisfactio n to consume Perta l ite gas only at quite satisfied point . Keywords : Perception, Society S atisfaction, Pertalite Gas 1. PENDAHULUAN Nama Pertalite belakangan sedang marak di...